Episode 816 • December 8, 2025 • 24 min
How To Market Thoughtfully, Increase Visibility, And Attract Ideal Clients Through Clear Specialties And Credibility Featuring Gregory Obert
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Dr. Gregory T. Obert is a clinical psychologist and the founder and CEO of the Royal Oasis Psychotherapy Institute, a premier telehealth practice delivering elite, discreet, evidence-based psychotherapy. He brings over 15 years of experience helping thousands navigate anxiety, depression, trauma, and life transitions. He specializes in veterans’ issues, PTSD treatment, and fostering resilience through personalized, holistic care. Additionally, he is the author of The Man on the Bench, a novel about hope amid loss, and the host of the podcast Meditations by Gregory T. Obert, featuring guided meditations for wellness.
In today’s episode of Smashing the Plateau, you will learn how to move from structure to self-direction—reframing fear, narrowing your focus, pricing with confidence, and using real community to shorten your path to traction.
Gregory and I discuss:
- Why Gregory chose to start his own practice [05:18]
- Why many keep private practice as a side gig—and the bigger opportunity [05:46]
- The two biggest barriers: fear of variable income and insurance constraints [07:20]
- Referrals, pipelines, and the internal conflict about charging [10:47]
- A simple first step to strengthen your pricing mindset [13:44]
- The hidden knowledge gap: marketing, visibility, and “putting yourself out there” [15:12]
- Differentiation through a few clear specialties (and why it works) [17:50]
- Community as a necessity: one hour > months of Googling [20:04]
Learn more about Gregory and receive premium psychotherapy at www.royaloasispi.com.
Follow him on social media:
Website:https://gregorytobert.com/
Locals: https://drgregorytobert.locals.com/
Twitch: https://www.twitch.tv/drgobert
Tiktok: https://www.tiktok.com/@docgobert
LinkedIn: https://www.linkedin.com/in/gregorytobert
YouTube: https://www.youtube.com/@DrGOBERT
Libsyn: https://meditationsbygto.libsyn.com/
Apple Podcasts: https://podcasts.apple.com/us/podcast/meditations-by-gregory-t-obert/id1168490615
Spotify: https://open.spotify.com/show/0esz5sbFAeAmJzPp5NJbz9
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About Smashing the Plateau
Smashing the Plateau shares stories and strategies from corporate refugees: mid-career professionals who’ve left corporate life to build something of their own.
Each episode features a candid conversation with someone who has walked this path or supports those who do. Guests offer real strategies to help you build a sustainable, fulfilling business on your terms, with practical insights on positioning, growth, marketing, decision-making, and mindset.
Woven throughout are powerful reminders of how community can accelerate your success.
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