Episode 638 • July 11, 2022 • 31 min
How to Build a Solo Marketing Strategy Business Featuring Eric Elam
Add it to your player
Show notes
Eric Elam is the founder and president of Elam Associates, a solo marketing agency focused on delivering customized marketing solutions for small and midsized companies. In today's episode of Smashing the Plateau, you will learn how to start and build a solo business in your field of expertise. Eric and I discuss:- His career journey
- How Eric went out on his own
- How long it took Eric to land his first client
- We’re all product of our past environments
- Why you need to invest in marketing during economic challenges
- How to listen for your ideal client opportunity